CHANGING THE CUSTOMER JOURNEY
WITH IMPROVED SERVICE AND INFORMATION ACCESS,
WHEREVER THEY ARE.
Marketing support tools
WE PROVIDE BUSINESSES WITH NEW, EFFICIENT WAYS TO MANAGE DIGITAL MARKETING ACTIVITIES IN A COMPETITIVE MARKET.
At M-Cube, we are constantly on the look-out for innovative technologies to support your online-to-offline marketing efforts. We are developing new tools to boost productivity and collaboration – our solutions can deliver relevant, targeted, and personalized marketing campaigns to your digitally-empowered consumers.
The evolution of digital marketing from traditional e-mailing to an engaging personalised e-video communication that brings results in customer loyalty and ROI
M-Cube is now offering a new digital marketing solution especially designed to improve the effectiveness of e-mail marketing campaigns: the “Personal Marketing Video” PMV.
Videos have become increasingly popular with internet users. Mobile video consumption is increasing at a 100% rate yearly. Not surprisingly, videos have already become an important aspect in digital marketing campaigns but the cornerstone is to personalize the story for the consumer.
The Personal Marketing Video combines the impact of the visual channel -highly interactive and catchy – with the customer data to create effective, personalized and memorable e-video messages which turn complex information, like loyalty scheme, insurance plans or utilities bills, in a storytelling engaging experience.
In today’s marketing world, it’s easy – and expected – for businesses to use multimedia and rich media content, such as high-res photos, videos, audio files, animations, music clips, and more. Your marketing team need to use these efficiently and consistently, to deploy branding and campaign messages across websites, in ads, marketing materials, corporate documents and digital signage campaigns.
So how can modern businesses possibly keep track of, and easily access, the huge amount of digital information assets they hold?
Digital Media Gallery is M-Cube’s expertly designed digital assets management (DAM) system, tailored to meet the marketing challenges of modern commercial brands.
Our Digital Media Gallery is a high-performance collaboration tool for organizing, storing, retrieving and sharing rich media assets (including photos, music, videos, animations, podcasts and more), and managing important digital rights and permissions from any device – PC, Mac, iPad or Tablet.
M-Cube’s Digital Media Gallery can be customized to meet any specific requirements your organization may have. The system is built on the “Alfresco” or “Sharepoint” DMA platform.